Oct 6, 2013

Asia's Premier Esthetic & Skincare Exposition AES 2013

Press release

AES Expo 2013
Asia's Premier Esthetic & Skincare Exposition 2013
The Place Where Beauty Professionals Meet - A NEW EXPERIENCE

Kuala Lumpur, 8 March 2013 - Aesthetics is defined as a branch of philosophy dealing with the nature of art, beauty and taste, with the creation and appreciation of beauty. With more and more discerned consumers today expressing the necessity of a holistic beauty experience, the AES Expo 2013 (Asia Esthetic & skincare Expostion 2013) is pushing boundaries in the region's beauty industry through the gathering of the best of the best in beauty, skincare and esthetics professionals.

Taking pride in creating this innovative beauty exposition through "the place where beauty professionals meet" vision, the inaugural AES Expo 2013 is set to become a glamorous and exclusively new experience through its by-invitation-only concept on the region's beauty exhibition calendar. Featuring top-notch global brands, invitees to this first-of-its-kind elite must-attend exposition will be inspired by the latest in products, concepts, innovations and full product cycle development from some of the world's leading beauty industry players.

Taking the concept of "beauty is only skin-deep" to a while new spectrum, the AES Expo is the ideal platform that focuses on highlighting and impressive line-up of skincare and spa brands showcasing treatments, trends and techniques at the cutting edge of beauty in the twenty-first century. It is the perfect arena for the region's beauty professionals in keeping up with the dynamic, challenging and constantly evolving world of ground-breaking cosmeceuticals, skincare, spa and salon treatments.

An exclusive and interactive 1-on-1 matchmaking onsite environment will allow both exhibitors and visitors to benefit from this exclusive beauty and skincare business platform. Exhibitors will be privy to more than 5,000 specially selected attendees, including some of the region's top brand aesthetics beauty, wellness and spa salons, mid-sized companies and entrepreneurial brands, that are looking to making important purchasing decisions in expanding their businesses and brands to keep up with the constant evolution of the beauty industry.

Leading exhibitors, including world-class aesthetics and beauty professionals, suppliers, purchase influencers and beauty professionals will be given exclusive avenues to raise the profiles of their brands, acquire exceptional quality leads, introduce new product ranges, expand distributorship opportunities and generate extensive media coverage throughout the region. Visitors will be treated to an entire spectrum of unique branding, lead-generating, and marketing techniques in beauty trend concepts, face and body treatment equipment, tools and products will include hands-on experiences of the latest treatments such as full-body spas, face and hand mapping, steaming and massages, as well as testing and analytical services into the latest beauty techniques such as tackling seasonal skin health issues, beauty regimens, as well as full body treatments and care.

Key highlights of the inaugural AES Expo, where exhibitors and visitors congregate at this unique meet-discuss-creating partnerships exposition, will include:
  • showcasing and building awareness for their elitist brands, services and products to keep ahead of an ever-evolving competitive industry
  • reaching out to the global beauty industry within a single location 
  • establishing product and service brand names, developing potential partnerships, and launching innovative and new products and services 
  • working with key industry professionals in an interactive environment 
  • benefiting from the AES Expo's marketing, public relations and branding activities

It is, no doubt, the perfect place to meet, be inspired, network, generate new leads, expands business and gain market share with your specific target market all under one roof.

Working towards being the No. 1 source for the latest trends and innovations in beauty and personal care product development, AES Expo has also invited top beauty trade publication members of the media to attend the 3-day show to meet with top international specialists and to learn from industry experts. Media coverage will also include direct mail, advertisements, digital and electronic promotions and dedicated editorial announcements through its well-rounded database that includes some of the most active and impressive professional audiences, as well as advertisements in over 20 publications and websites. Members of the media will also enjoy a full suite of services that will enhance their show experience and make attending the AES Expo a fun, wholesome and truly beautiful experience.

Embodying the perfect synergy between aesthetic treatments, skincare and anti-ageing cosmetics, health and nutrition products, spas, wellness and weight programmes, fitness and physical therapy facilities and equipment, and beauty regimen therapies, AES Expo 2013 is set to push the frontiers in the development and innovation of the multi-billion dollar beauty industry in Asia.

About AES Expo 2013

Date: 2 - 4 October 2013 (Wednesday - Friday)
Venue: Hall 1, Kuala Lumpur Convention Centre, Malaysia
Exhibitors: Suppliers and distributors of face and body equipment/tools, product specialists
Expected visitors: 5,000 invited guests comprising salon professionals, distributors and industry experts. The exposition is not open to general public.

Exhibitors Profile

Suppliers of products, tools and equipment of:
  • Professional beauty salon & spa
  • Skincare & cosmetics
  • Health & wellness
  • Personal care
  • Equipment & salon furnishings
  • Packaging, contract manufacturing (OEM/ODM) & private labeling
  • Salon management software

Visitor's Profile

Professionals from all realms of the aesthetics and skincare industry:
  • Beauty & slimming salon
  • Spa & wellness centre
  • Medical beauty centre/aesthetic clinic
  • Manufacturer/importer/exporter
  • Distributor/wholesaler/agent/retailer
  • Trade publication
  • Association/government authority

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